BB cream sits between tinted moisturiser and foundation, offering light to medium coverage that evens skin tone, blurs minor imperfections and gives a natural, healthy finish. Many BB creams include skincare benefits such as SPF, hydration, antioxidants or light-reflecting particles that brighten the complexion over time as well as in the moment.
Application is simple. After moisturiser, place small dots across the face and blend with clean fingertips, a damp sponge or a stippling brush, working from the centre of the face outward. Build up gradually only where you need a little more cover. The whole face takes under a minute. For longer wear, set lightly with a finishing powder in oilier areas.
FAQs
What's the difference between BB cream and foundation?
BB cream is lighter, more skin-like and usually includes additional skincare benefits such as SPF or hydration. Foundation gives more coverage, comes in more shade options, and is generally formulated purely as a colour-correcting product. BB cream suits everyday wear and lighter days; foundation suits when you want more polish.
Can I wear BB cream every day?
Absolutely. BB creams are formulated to be lightweight and skin-friendly, making them perfect for daily wear. Many people use BB cream for casual days and switch to foundation for events, work or when they want fuller coverage. The skincare ingredients can support skin health over time.
Does BB cream offer enough sun protection on its own?
The SPF in our BB creams is a lovely bonus but should not replace a dedicated broad-spectrum sunscreen for high-UV days or extended time outdoors. For everyday low-exposure use, the SPF in BB cream adds a useful layer of protection on top of your morning skincare.
How do I make BB cream last all day?
Start with cleansed, moisturised skin and let your moisturiser fully absorb. Apply BB cream in thin layers, building only where needed. Set the T-zone with a light dusting of powder if you tend to get oily. Finish with a setting mist for extra longevity.
How do I choose my shade?
BB creams are typically more forgiving than foundation because the coverage is sheerer, but undertone still matters. Look for a shade that disappears into the skin on the underside of your wrist or jawline in natural daylight. If you're between two shades, the lighter is usually safer.